diff --git a/include/ircd/m/sync/item.h b/include/ircd/m/sync/item.h
index f6a7b365e..9f3c1875c 100644
--- a/include/ircd/m/sync/item.h
+++ b/include/ircd/m/sync/item.h
@@ -30,7 +30,7 @@ namespace ircd::m::sync
 /// and a linear handler.
 /// 
 struct ircd::m::sync::item
-:instance_multimap<std::string, item, std::less<>>
+:instance_multimap<string_view, item, std::less<>>
 {
 	using handle = std::function<bool (data &)>;
 
@@ -52,10 +52,10 @@ struct ircd::m::sync::item
 	bool linear(data &);
 	bool polylog(data &);
 
-	item(std::string name,
-	     handle polylog         = {},
-	     handle linear          = {},
-	     const json::members &  = {});
+	item(const string_view &name,
+	     handle polylog           = {},
+	     handle linear            = {},
+	     const json::members &    = {});
 
 	item(item &&) = delete;
 	item(const item &) = delete;
@@ -64,4 +64,4 @@ struct ircd::m::sync::item
 
 template<>
 decltype(ircd::m::sync::item::map)
-ircd::instance_multimap<std::string, ircd::m::sync::item, std::less<>>::map;
+ircd::instance_multimap<ircd::string_view, ircd::m::sync::item, std::less<>>::map;
diff --git a/matrix/sync.cc b/matrix/sync.cc
index cd6b7d24f..cd882ad4a 100644
--- a/matrix/sync.cc
+++ b/matrix/sync.cc
@@ -32,8 +32,8 @@ ircd::m::sync::pool
 };
 
 template<>
-decltype(ircd::util::instance_multimap<std::string, ircd::m::sync::item, std::less<>>::map)
-ircd::util::instance_multimap<std::string, ircd::m::sync::item, std::less<>>::map
+decltype(ircd::m::sync::item::map)
+ircd::util::instance_multimap<ircd::string_view, ircd::m::sync::item, std::less<>>::map
 {};
 
 template<>
@@ -195,13 +195,13 @@ ircd::m::sync::stats::info
 // item::item
 //
 
-ircd::m::sync::item::item(std::string name,
+ircd::m::sync::item::item(const string_view &name,
                           handle polylog,
                           handle linear,
                           const json::members &feature)
 :instance_multimap
 {
-	std::move(name)
+	name
 }
 ,conf_name
 {