diff --git a/synapse/handlers/directory.py b/synapse/handlers/directory.py
index 4ab00a761..84c3a1d56 100644
--- a/synapse/handlers/directory.py
+++ b/synapse/handlers/directory.py
@@ -57,7 +57,6 @@ class DirectoryHandler(BaseHandler):
         if not servers:
             raise SynapseError(400, "Failed to get server list")
 
-
         try:
             yield self.store.create_room_alias_association(
                 room_alias,
@@ -68,25 +67,19 @@ class DirectoryHandler(BaseHandler):
             defer.returnValue("Already exists")
 
         # TODO: Send the room event.
+        yield self._update_room_alias_events(user_id, room_id)
 
-        aliases = yield self.store.get_aliases_for_room(room_id)
+    @defer.inlineCallbacks
+    def delete_association(self, user_id, room_alias):
+        # TODO Check if server admin
 
-        event = self.event_factory.create_event(
-            etype=RoomAliasesEvent.TYPE,
-            state_key=self.hs.hostname,
-            room_id=room_id,
-            user_id=user_id,
-            content={"aliases": aliases},
-        )
+        if not room_alias.is_mine:
+            raise SynapseError(400, "Room alias must be local")
 
-        snapshot = yield self.store.snapshot_room(
-            room_id=room_id,
-            user_id=user_id,
-        )
-
-        yield self.state_handler.handle_new_event(event, snapshot)
-        yield self._on_new_room_event(event, snapshot, extra_users=[user_id])
+        room_id = yield self.store.delete_room_alias(room_alias)
 
+        if room_id:
+            yield self._update_room_alias_events(user_id, room_id)
 
     @defer.inlineCallbacks
     def get_association(self, room_alias):
@@ -142,3 +135,23 @@ class DirectoryHandler(BaseHandler):
             "room_id": result.room_id,
             "servers": result.servers,
         })
+
+    @defer.inlineCallbacks
+    def _update_room_alias_events(self, user_id, room_id):
+        aliases = yield self.store.get_aliases_for_room(room_id)
+
+        event = self.event_factory.create_event(
+            etype=RoomAliasesEvent.TYPE,
+            state_key=self.hs.hostname,
+            room_id=room_id,
+            user_id=user_id,
+            content={"aliases": aliases},
+        )
+
+        snapshot = yield self.store.snapshot_room(
+            room_id=room_id,
+            user_id=user_id,
+        )
+
+        yield self.state_handler.handle_new_event(event, snapshot)
+        yield self._on_new_room_event(event, snapshot, extra_users=[user_id])
diff --git a/synapse/rest/directory.py b/synapse/rest/directory.py
index 31849246a..6c260e710 100644
--- a/synapse/rest/directory.py
+++ b/synapse/rest/directory.py
@@ -16,7 +16,7 @@
 
 from twisted.internet import defer
 
-from synapse.api.errors import SynapseError, Codes
+from synapse.api.errors import AuthError, SynapseError, Codes
 from base import RestServlet, client_path_pattern
 
 import json
@@ -81,6 +81,24 @@ class ClientDirectoryServer(RestServlet):
 
         defer.returnValue((200, {}))
 
+    @defer.inlineCallbacks
+    def on_DELETE(self, request, room_alias):
+        user = yield self.auth.get_user_by_req(request)
+
+        is_admin = yield self.auth.is_server_admin(user)
+        if not is_admin:
+            raise AuthError(403, "You need to be a server admin")
+
+        dir_handler = self.handlers.directory_handler
+
+        room_alias = self.hs.parse_roomalias(urllib.unquote(room_alias))
+
+        yield dir_handler.delete_association(
+            user.to_string(), room_alias
+        )
+
+        defer.returnValue((200, {}))
+
 
 def _parse_json(request):
     try:
diff --git a/synapse/storage/directory.py b/synapse/storage/directory.py
index 540eb4c2c..52373a28a 100644
--- a/synapse/storage/directory.py
+++ b/synapse/storage/directory.py
@@ -93,6 +93,36 @@ class DirectoryStore(SQLBaseStore):
                 }
             )
 
+    def delete_room_alias(self, room_alias):
+        return self.runInteraction(
+            self._delete_room_alias_txn,
+            room_alias,
+        )
+
+    def _delete_room_alias_txn(self, txn, room_alias):
+        cursor = txn.execute(
+            "SELECT room_id FROM room_aliases WHERE room_alias = ?",
+            (room_alias.to_string(),)
+        )
+
+        res = cursor.fetchone()
+        if res:
+            room_id = res[0]
+        else:
+            return None
+
+        txn.execute(
+            "DELETE FROM room_aliases WHERE room_alias = ?",
+            (room_alias.to_string(),)
+        )
+
+        txn.execute(
+            "DELETE FROM room_alias_servers WHERE room_alias = ?",
+            (room_alias.to_string(),)
+        )
+
+        return room_id
+
     def get_aliases_for_room(self, room_id):
         return self._simple_select_onecol(
             "room_aliases",
diff --git a/tests/storage/test_directory.py b/tests/storage/test_directory.py
index 7e8e7e1e8..e9c242cc0 100644
--- a/tests/storage/test_directory.py
+++ b/tests/storage/test_directory.py
@@ -30,7 +30,8 @@ class DirectoryStoreTestCase(unittest.TestCase):
         db_pool = SQLiteMemoryDbPool()
         yield db_pool.prepare()
 
-        hs = HomeServer("test",
+        hs = HomeServer(
+            "test",
             db_pool=db_pool,
         )
 
@@ -60,9 +61,25 @@ class DirectoryStoreTestCase(unittest.TestCase):
             servers=["test"],
         )
 
-
         self.assertObjectHasAttributes(
-            {"room_id": self.room.to_string(),
-             "servers": ["test"]},
+            {
+                "room_id": self.room.to_string(),
+                "servers": ["test"],
+            },
+            (yield self.store.get_association_from_room_alias(self.alias))
+        )
+
+    @defer.inlineCallbacks
+    def test_delete_alias(self):
+        yield self.store.create_room_alias_association(
+            room_alias=self.alias,
+            room_id=self.room.to_string(),
+            servers=["test"],
+        )
+
+        room_id = yield self.store.delete_room_alias(self.alias)
+        self.assertEqual(self.room.to_string(), room_id)
+
+        self.assertIsNone(
             (yield self.store.get_association_from_room_alias(self.alias))
         )